Laughter Is The Face Of Summah

The way people live their dreams and aspirations are important. I love the way people live in glamorous Hollywood or on the open plains of the West. I love a young couple sipping cocoa in a romantic little cafe. Or a picnic on a beach enjoyed by family and friends. These are scenes from the movies that are always playing in my head and always inspire me!

Live The Life You Love

Stretching from Malibu’s secluded coves to San Pedro’s tide-pool-strewn shores, LA County’s 72 miles of coastline boast some of the most iconic and scenic beaches in the world. Pick your activity and these beaches deliver: surfing, beach volleyball, biking, windsurfing, scuba diving and pleasure boating.

Dial: Enjoy Getting Wet

My account executive, Elliott Masterson saw a vintage Jaguar E–Type in perfect condition parked next to a bar in Northbeach, San Francisco where we were shooting a commercial. He suggested the Jaguar would be a better car for the shoot than the Alfa Romeo Veloce. Elliott and I went into the bar, found the owner and convinced him to let us use his pristine Jaguar automobile for the shoot. The models were thankfully on a break and very happy to be in the car once cameras got rolling. The result speaks for itself. We shot this using film rather than digital. Art direction by Tim Paschke.